How Loft Scaled Its Kubernetes Blog and Achieved Top SEO Rankings with Draft.dev

4x

70,000+

#1

Growth in blog traffic in one year
Visitors for an article since publishing
Ranking in search results

Highlights

CHALLENGES

  • Lack of internal resources for content creation
  • Need for Kubernetes expertise in content
  • Desire to increase top-of-funnel traffic and SEOrankings

SOLUTION

  • Consistent, high-quality content with Draft.dev
  • Ample network of writers with Kubernetes experience
  • Collaborative content creation process
  • Professionally edited and ready-to-publish content

RESULTS

  • Over 4x traffic growth in one year
  • 70,000+ visitors for a top article since publishing
  • Top #1-4 Google search rankings for target keywords
  • Content attracting the target audience that
    converts

“Content is one of the biggest and best channels you can invest in. And if you want to quickly scale without compromising the quality and expertise, Draft.dev is the way to go.”
- Rahul Patwardhan

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