Draft.dev
Free eBookTechnical Content Marketing Playbook

Content Production for Developer Tools

We produce technical content that helps developers find, trust and choose your product. Our subject matter experts check every piece for accuracy, and we deliver ready-to-publish content every week.

Technical Content Marketing Playbook preview

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Technical Content Marketing Playbook

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Trusted by 100+ tech companies

Docker
HP
Cloudflare
Qualcomm
Supabase
JetBrains
Sinch
Redpanda
Amadeus
Loft
brightdata
descope
Graphite
Name.com
Foxit
Auth0 by Okta
WordPress
Control Plane

Content Built for Developers

Accurate, consistent and ready to publish

Checked by experts

Every piece starts with deep research. One of our 300+ engineers checks the accuracy, tests the code and reads it as a developer would. A technical editor then polishes it to match your brand guidelines.

See how we turn content into growth

Right mix for every stage

Tutorials and guides build awareness and trust. Comparisons and thought leadership help buyers decide. We plan the mix so your content shows up on search engines and in AI answers at every stage.

See what we can create for you

Steady weekly delivery

You get ready-to-publish content every week, from blog posts and landing pages to lead magnets and videos. We share progress in a roadmap and adjust what we produce based on your goals.

See some of our content examples

What We Create

Every format developers rely on, from tutorials to lead magnets

  • Blog Posts & Technical Articles

    Deep dives, product guides and use cases with code samples that show developers how your product fits their workflow.

  • Thought Leadership

    Pieces that make your case to technical decision-makers and show your team understands their problems.

  • Comparison Pages

    Well-researched comparisons of two or three options that help technical buyers make an informed choice.

  • Video Tutorials

    Product videos that show developers how your product solves their problems and answer objections along the way.

  • Ebooks & Whitepapers

    Lead magnets that turn anonymous readers into leads you can nurture.

  • Content Refreshes

    Updates to older articles with current versions, new code and better structure, to win back rankings and AI visibility.

  • Social Media Posts

    Threads, code snippets and tips taken from your long-form pieces to reach developers where they spend time.

  • See content examples for 40+ clientsView examples

A growth agency with a track record

We have worked with hundreds of successful companies, including some of the most well-known in the tech industry.

Subject Matter Experts & Reviewers
300+
Clients
100+
Content Pieces Published
3000+
Technical Audience
100%

A growth partner that understands developers

Developers can tell when content wasn't made with them in mind. They trust content that is technically accurate, shows real code and respects their time.
That's why every piece goes through our engineers before it reaches you. They check the facts, test the code and read it the way your users will.
Your team stays focused on the product. You join a kickoff call and our roadmap reviews, and we handle everything else.

“What impressed me the most was that as traffic grew, I was expecting a slight drop in conversion rates from visitors to signups, surprisingly it stayed consistent at 10-15%. Helping us not only hit our goals but exceed them.”

Dawn Parzych

Dawn Parzych

Head of Marketing, Shorebird

Case Study

How a developer API platform won 72% of its AI citations with Draft.dev

A developer API platform needed content developers could find and trust. In seven months, we published 23 new articles and refreshed 3, and they now bring in 9 of every 10 blog views.

Of the site's AI citations come from our articles
72%
Blog views in seven months
10x
Our articles on Google's first page
17 of 22

100+ Growing Clients

What our clients are saying

Draft.dev really accelerated our developer-focused marketing efforts. They really helped us build a competitive advantage as a developer-friendly platform without pulling away our internal technical teams to write that content.

Ravi Dehar's profile
Ravi Dehar
@Gusto

Partnering with Draft.dev has accelerated our technical content output while also extending the bandwidth of our developer relations team to focus more on core product activities. It is truly high-quality content written by devs for devs, helping devs in the process.

Abhishek Iyer's profile
Abhishek Iyer
@Descope

Draft.dev is our go-to for practical, well-written content that actually resonates with technical audiences and helps us inspire the developer community. It has been invaluable (for our internal team and my sanity) to have their brilliant writers, editors, and PMs in our content corner!

Jenny Medeiros's profile
Jenny Medeiros
@Redpanda

Draft.dev has been instrumental in enabling us to generate the deep technical content we require, something we simply could not produce with our current internal bandwidth. Their capacity to deliver high-quality, specialized articles allows us to consistently engage our audience with valuable material, significantly enhancing our content marketing strategy.

Nicholas DeWald's profile
Nicholas DeWald
@Prove

We've seen amazing results with the technical content produced from the team at Draft.dev. The attention to technical detail from start to finish has been a huge addition to our content.

Tony Chan's profile
Tony Chan
@cloudforecast

“Anyone tasked with marketing to developers knows that they are a community that can smell B.S. from a mile away. Having a dedicated technical resource available is a great support for creating content that both matters to our users and is also useful and accurate.”

Em Blitstein

Em Blitstein

Senior Content Marketing Manager, Sinch Mailgun

Common Questions We Get Asked

Have a different question and can't find the answer you're looking for? Book a discovery call to learn more.

What types of content do you produce?
Blog posts and technical articles, thought leadership, comparison pages, video tutorials, ebooks and whitepapers, content refreshes and social media posts.
Who writes the content?
Every piece starts with deep research. Then one of our 300+ engineers, who are subject matter experts, checks the technical accuracy, builds and tests the code, and reads the whole piece as a developer would. A technical editor then polishes it to match your brand guidelines.
How often do you deliver?
Every week. You get ready-to-publish content on a steady schedule, planned in a roadmap we share with you.
Can you match our brand voice?
Yes. A technical editor polishes every piece to match your brand guidelines.
Can you publish to our CMS?
Yes, if you want. We can publish finished pieces straight into your CMS.
Can you update our existing content?
Yes. Our content refreshes update older articles with current versions, new code and better structure.

Book a Discovery Call

Pick a time that works for you, or send us a message and we'll reply within 24 hours.

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Choose a time on our calendar.

Send a message

Or email sales@draft.dev

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