Content Marketing Resources

Here we’ve collected our favorite resources for content marketing teams. Whether you’re looking to learn about content marketing, recruiting writers, or writing technical blog posts, you’ve come to the right place.
Two Content Marketing Strategies for Early-Stage Startup SEO
We’ve worked with over 100 startups over the past three years at Draft.dev, so I’ve…read more.
The Startup Marketing Checklist
I tried dozens of side projects before starting Draft.dev, and now I’ve worked with hundreds…read more.
Scaling Developer Content
Because you’re reading this, I’m going to assume that you already know content is a…read more.
Developer Content: The Cornerstone of Product-Led Growth
Product-led growth (PLG) has been one of the hottest terms in marketing for several years,…read more.
Finding and Hiring Developer Relations Professionals
To say that Developer Relations is booming is an understatement. Half of all DevRel programs…read more.
Maximizing Your Content Marketing ROI
Having worked with startups for over a decade, I’ve seen people try a lot of…read more.
Content Marketing for Bootstrapped Startups
There are very few marketing strategies where your budget is practically guaranteed to provide a…read more.
What to Look for in a Startup Marketing Agency?
I founded Draft.dev to help startups better market themselves to software developers. I liked the…read more.
7 Expert Tips on How to Hire Employees Virtually
Are you looking to expand your operations by hiring a virtual team member? Exciting times…read more.
Increasing Blog Traffic & Trial Conversion Rate with High Quality Content
Status Hero is a work communication tool that replaces time-consuming meetings and other interruptions with…read more.
101 Content Marketing Tips and Resources
No matter what you do or where you work, content marketing is critical to helping…read more.
The Case for Bottom Up Marketing
It doesn’t take a rocket scientist to realize that traditional marketing isn’t working anymore. Customers…read more.
Dealbreakers When Working with a SaaS Marketing Agency
A good marketing agency can accelerate a company’s success, but bad ones cost time, money,…read more.
Creating High-Quality Technical Content Increases Blog Traffic
How Earthly Increased Its Monthly Blog Visitors by 346% and Ramped Up Its Content Production…read more.
Great Content Marketing Doesn’t Depend on Luck
Nearly every business engages in content marketing today, but many do so without direction or…read more.
Best Content Creation Agencies
Content creation agencies help manage a company’s content strategy, from planning and creation to publication…read more.
Selling and Marketing Unsought Products
My weekly grocery store run is easy. I know exactly what I need and exactly…read more.
Content Marketing At Early Stage Startups
Marketing at a startup is really tough. Most startups have tight budgets, few internal resources,…read more.
How to Hire a Freelance Marketing Writer
Freelance marketing writers provide all the benefits of a content strategy without the costs of…read more.
How To Hire A Blogger For Your Company
In the world of marketing, content is king. If your business has any sort of…read more.
What to Expect from a Content Creation Agency
My grandmother, like most grandmothers, was a wise woman. She had a variety of lines…read more.
5 Options for Paying Freelance Technical Writers
If you haven’t tapped into the gig economy yet, don’t worry — you will. Freelancing…read more.
A Blog Launch Checklist
A blog isn’t just about putting words on a page for Google. It’s a window…read more.
26 Low-Cost Content Marketing Ideas
I talk to a lot of early-stage startups that aren’t sure about content marketing yet….read more.
Lost in the Content Marketing Forest
While most of our clients are larger now, I worked directly with a lot of…read more.
50+ Startup Blog Ideas
Coming up with ideas for your startup’s blog can be mentally taxing. While keyword research…read more.
The Big Blog Promotion Checklist
The #1 mistake new writers and blog managers make is failing to share their work….read more.
How to Find and Motivate Writers for Your Blog
Most technical blogs have a surprisingly small staff, and many of the most prolific ones…read more.