Breaking Down the Marketing Funnel in B2B
In 1898, businessman and psychologist E. St. Elmo had an idea: what if customers moved toward a purchase decision in a funnel rather than a straight line? The first ever...read more.
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Becoming a Remote Technical Writer
I’m the first to admit that my path to technical writing was somewhat unconventional. My...read more.
Marketing Job Titles and Roles
Marketing is one of the fastest growing fields of the decade. Recent BLS data suggests...read more.
How to Write Persuasive Technical Content
I’ve gotten to be a big fan of David Perell’s writing. He writes long-form, persuasive...read more.
Tips and Examples for Your First Technical Writer Cover Letter
Hi! My name is Yulia, and I have been working as a technical writer for...read more.
What is a Ghostwriter and Does Your Company Need One?
It takes an average of 3 hours and 21 minutes to write a 1,151 word...read more.
Developer Relations Career Insights From 7 Industry Leaders
I first heard about developer relations back in 2018 when I started speaking at technology...read more.
The Ultimate List of Developer Newsletters
Newsletters are one of the most effective ways to reach an audience, even with the...read more.
The Best Marketing Tools
The growth of any business is a beautiful thing. Exhibiting both progress and prowess, the...read more.
What is a Product Marketing Specialist?
More than 30,000 new products are developed and launched each year in the CPG market....read more.